We create business solutions for brands that intersect
human truth, culture, and community.
Our Purpose
We’re a diverse team of marketing communications experts helping brands navigate relationships with stakeholders via the voices, influence, and persuasive power of multicultural consumers.
What We Do
We create experiences that are informed by the interests, influence, and lived experiences of culturally diverse audiences. We believe brands with vision can help make the world a more inclusive place.
About Our Founder
Cheryl Overton is a decorated industry professional with 20+ years of experience driving influential, culture-shaping campaigns such as Procter & Gamble’s “My Black is Beautiful,” American Express ‘Members Project and UNSTAGED, Dove (Unilever) “Campaign for Real Beauty” and the American Red Cross’ “Go Red for Women.”